EC Manager 1206 views2 applications

  • Annual EC media planning and buying deliver, familiar programatic buy and SEO/SEM in EC,capable on drive traffic (orgranic & paid) uplift in EC platform
  • Leverage big data (ali and more in future, data bank, strategy center, etc) to generate insight and tools to helping daily business improve efficency and ROI
  • Regular measure, analyze, and report performance of all EC & digital marketing campaigns and up coming trends through different resouces
  • Co-work with CI team to convert E-listening insight to different EC team leads
  • As a window, demonstrate MDLZ China EC data capability by connect with external stakeholders (Customer, MDLZ global sources)
  • Full platform CRM developmenet and managemet
  • Agency pool management

REQUIREMENTS

  • Solid experience of digtial & EC media planning & buying, data utilization to improve operational effiency
  • Ability to manage multiple and diverse stakeholders
  • Bachelor degree or above
  • English writing / oral speak fluency

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Company Information
  • Total Jobs 1 Jobs
  • Category F&B
  • Company Location Shanghai
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