Game Marketing Specialist 1055 views3 applications

Looking for a new challenge?

Yodo1 is a global games company on a mission: helping developers turn their games into scalable businesses. Today, our Managed Ad Services (MAS) platform is helping nearly one thousand developers around the world improve their mobile game monetization. In 2021, we expand to ten thousand.

We are re-imaging not only the future of the mobile gaming industry but the future of work. At Yodo1, we embrace a work-from-anywhere, excel-from-anywhere culture. If you thrive on frequent feedback in an entrepreneurial and flexible work environment, you’ll love being on our team.

We need a Game Marketing Specialist to help us promote our HIT games (Rodeo Stampede, Transformers Earth Wars, and Hang Line, to name a few) globally and in China.

You will have the opportunity to learn and grow by:

• Experimenting with new ways to reach more players on a variety of channels;
• Engaging with the likes of Apple, Google, and other leading app stores;
• Establishing winning partnerships across the Chinese media landscape.

Successful candidates will advance to a team lead position in our expanded Games Marketing business units.

What does success look like?

Our goal at Yodo1 is to help game developers make the most money they can from in-game ads. As our Game Marketing Specialist, your success will be measured by:

1. Ensuring that our games are regularly featured in major app stores;
2. Supporting our Game Publishing team in achieving their KPIs;
3. Creating and nurturing new partnerships.

What you’ll be doing:

• Designing marketing initiatives to help our Game Publishing team achieve its KPIs;
• Communicating with the App Store and Google Play to feature our latest updates;
• Advertising in-game community events across various channels;
• Optimizing our games’ presence on the app stores—you’ll work with our Art Department and copywriters to continuously improve app store listings.

Must-have skills: 

• 1-3 years of experience in a marketing related function, with gaming being a plus;
• Native Chinese Speaker with business proficiency in English;
• Familiar with the Chinese marketing landscape (Douyin, Weibo, Bilibili, QQZone).

Qualities that will make you a great fit for our global team:  

• Communication: You’ll be working with colleagues and clients in multiple countries and must be able to communicate clearly, concisely, and proactively;
• Scalable thinking: Yodo1 is on the fast-track to expansion; if you think scalably, you’ll advance quickly;
• Entrepreneurial spirit: We love (and support) entrepreneurship among our staff.

We pay based on qualifications, experience, and fit for the role. We’re looking forward to working with some amazing people!